Regardless how successful our calls were or not, one big success of our approach is that we found the contact details of our prospects, his personal email address, his role on the company that he works.
That gives us the opportunity to put him on our email list and send him periodically interesting emails with content that is of his immediate or general interest.
We create this content, we translate it on the prospects native language and we send those targeted emails on specific dates. We monitor them, and we can tell when he opens them and when he clicks on content on them. We can even insert links that redirect in your website, announce new products and opportunities.
In that way you are present not only on the specific market but also on the major players of it. Because if someone rejected your offer now does not mean that he can not be a client of yours tomorrow.
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